Spent $20mil on NIL and ran a 2024 athletic department deficit of $38mil. Good luck going forward trying to win a championship if you’re not SEC or Big 10.
“Indeed, the Buckeyes entered the 2024-25 season with said resources and an eye on the prize. Reports revealed Ohio State paid out roughly $20 million in NIL to its football players this year, money that seems to have been well spent now that it has resulted in the national championship trophy returning to Columbus for the first time since 2014-15.”
“However, that number now appears to be a massive underestimation of the cost to the school's athletic budget. The Columbus Dispatch reported Monday that Ohio State operated with a whopping $38 million deficit for fiscal year 2024. The school apparently spent $292.7 million total between July 1, 2023 and June 30, 2024 while experiencing a drop in revenue - $24.9 million less than the previous year to be exact.”
WIn at all cost
“Indeed, the Buckeyes entered the 2024-25 season with said resources and an eye on the prize. Reports revealed Ohio State paid out roughly $20 million in NIL to its football players this year, money that seems to have been well spent now that it has resulted in the national championship trophy returning to Columbus for the first time since 2014-15.”
“However, that number now appears to be a massive underestimation of the cost to the school's athletic budget. The Columbus Dispatch reported Monday that Ohio State operated with a whopping $38 million deficit for fiscal year 2024. The school apparently spent $292.7 million total between July 1, 2023 and June 30, 2024 while experiencing a drop in revenue - $24.9 million less than the previous year to be exact.”
WIn at all cost
