The Big 12 (at least some of the members in the Big 12) wants a conference network.
The Pac-12 has a network, but have struggled to find carriers due to lack of demand on the part of viewers.
I would suggest the two parties discuss combining inventory onto a "Big/Pac-12 Network"
The Big 12 and Pac-12 both need larger markets to sell their networks.
The way the Pac-12 is set up, they have regional channels in addition to their main parent network, so Texas could have its channel. For example, Oregon and Oregon State, I believe, share a regional channel together.
Oklahoma could have its own channel (maybe even partner with Oklahoma State).
Tech, Baylor and TCU could have a regional channel.
Kansas, Kansas State and Iowa State (maybe even WVU for inventory purposes as I don't think WVU needs its own channel) could have a regional deal together.
For WVU, it would be carried in the Pittsburgh market I would assume since Root Sports Pittsburgh currently airs WVU's tier 3 programming, and the flagship channel for the whole conference would be carried in Pittsburgh. Both would be carried in WV's Charleston-Huntington market as well, and while not a top 50 market, is not too far behind at #65, nationally.
It would boost subscribers to the Pac-12 Network, and would provide a network for the Big 12.
It would hopefully quell expansion talk for the Big 12 (although I suppose the desire to add a couple of schools in large markets might be a draw as far as further selling subscriptions to the network.
Regardless, it should put an end to the speculation that Texas or Oklahoma might leave for the Pac-12 one day.
The Big 12 could continue to have its round robin schedule.
It still has the freedom to stage a championship game.
Nobody has to be concerned about breaking a grant of rights.
And even in ACC or Big 10 country, sports fans would be interested in subscribing to a network featuring Oklahoma, Texas and USC along with the other cast members in the two conferences. For example, I subscribe to the Big 10 and SEC networks via a sports tier package through my cable company. No, it is not the premium price they pay in those regions, but it still makes money for those two conferences.
And considering our chief financial rivals are the B10 and SEC, it would make sense to combine efforts to offer a product that compares or exceeds what they can offer.
Most of all, I think it gives David Boren and the rest of the league the best of all worlds. For the schools like Kansas State, Iowa State and WVU, it gives us a little better feeling of security, I would think, that we don't have by not being a flagship school like Oklahoma or Texas.
The Pac-12 has a network, but have struggled to find carriers due to lack of demand on the part of viewers.
I would suggest the two parties discuss combining inventory onto a "Big/Pac-12 Network"
The Big 12 and Pac-12 both need larger markets to sell their networks.
The way the Pac-12 is set up, they have regional channels in addition to their main parent network, so Texas could have its channel. For example, Oregon and Oregon State, I believe, share a regional channel together.
Oklahoma could have its own channel (maybe even partner with Oklahoma State).
Tech, Baylor and TCU could have a regional channel.
Kansas, Kansas State and Iowa State (maybe even WVU for inventory purposes as I don't think WVU needs its own channel) could have a regional deal together.
For WVU, it would be carried in the Pittsburgh market I would assume since Root Sports Pittsburgh currently airs WVU's tier 3 programming, and the flagship channel for the whole conference would be carried in Pittsburgh. Both would be carried in WV's Charleston-Huntington market as well, and while not a top 50 market, is not too far behind at #65, nationally.
It would boost subscribers to the Pac-12 Network, and would provide a network for the Big 12.
It would hopefully quell expansion talk for the Big 12 (although I suppose the desire to add a couple of schools in large markets might be a draw as far as further selling subscriptions to the network.
Regardless, it should put an end to the speculation that Texas or Oklahoma might leave for the Pac-12 one day.
The Big 12 could continue to have its round robin schedule.
It still has the freedom to stage a championship game.
Nobody has to be concerned about breaking a grant of rights.
And even in ACC or Big 10 country, sports fans would be interested in subscribing to a network featuring Oklahoma, Texas and USC along with the other cast members in the two conferences. For example, I subscribe to the Big 10 and SEC networks via a sports tier package through my cable company. No, it is not the premium price they pay in those regions, but it still makes money for those two conferences.
And considering our chief financial rivals are the B10 and SEC, it would make sense to combine efforts to offer a product that compares or exceeds what they can offer.
Most of all, I think it gives David Boren and the rest of the league the best of all worlds. For the schools like Kansas State, Iowa State and WVU, it gives us a little better feeling of security, I would think, that we don't have by not being a flagship school like Oklahoma or Texas.